Creative Direction and Set Design for Rowico Home’s product launch photography in Skälderviken.
Studio In developed the visual concept and curated a series of environments designed to showcase the collection in a warm, contemporary, and relatable context.
Studio In was responsible for concept development, location selection, prop sourcing, and styling, creating a cohesive visual expression that supports Rowico’s brand identity while highlighting the character and versatility of each product.
Through thoughtfully selected materials, textures, and details, we created a series of inviting settings that balance inspiration with authenticity, allowing the products to feel both aspirational and naturally integrated into everyday living.
